Worn-out jeans: the deadly facts that we ignore

The popular worn-out look in jeans is part of a 100 billion dollar global jeans industry that hides from public scrutiny and takes advantage of our ignorance.  I recently watched a documentary about an ongoing issue in the denim production industry shown on Al Jazeera.  The film was released in March 2015 and focuses on the…

Who is to blame for Hurricane Harvey’s flooding in Houston?

People have a fascination with chaos. It is a mostly unavoidable trait that may disgust you, but people tend to be intrigued in the most violent and destructive issues. Think about your favourite book or movie and consider the themes in the plot: death, sex, love, jealousy, hate, and a number of strong topics are…

6 New York Attractions You Can’t Miss

In a city of 8.5 million, home to several of the world’s most iconic landmarks, a thriving night life and more culture than you could possibly fit into a week, why did I not love this city? The city jumps to life after sundown when the lights from millions of lives staves off the darkness that…

New York never sleeps: Quiet is rare in the city

Each of the long wooden tables are furnished with four brass lamps bathing the surfaces with a yellow glow. Even in the early morning, the Rose Main Reading Room in the iconic New York Public Library was filled with dedicated patrons. Many type furiously on their laptops, the clacks that would be deafening in a…

Book Review: Disappearance in Damascus

Disappearance in Damascus – A story of Iraqi refugees in Syria A heart-wrenching blend of emotion and history, this hybrid of a memoir and biography isn’t just a collection of memories, but also a representation of history as seen by an insider and an outsider. We are provided with a view of the problems in…

Fidget Spinners – Marketing Toys in a Newer Generation

Held between two fingers and spun like a little fan, these small gadgets have experienced what I can only foresee as a meteoric rise in popularity. It is difficult to explain what games or toys gain popularity and which ones flop spectacularly and even to many companies that have been very profitable producing toys or…

Why Less is More in Advertising

If you live in any urban setting, you have have been surrounded by advertising. I have grown up in a blur of colour and text that has tried to guide me into a mindset that tells me what I need, also known as marketing. While I can appreciate some of the products available to us,…

“Dear YouTube, I’m Homeless” – Marketing FouseyTube’s Journey

I have a large amount of respect for people who eke out a living from doing something they love. Yousef Erakat, better known as the face and operator of  “Fouseytube”, a channel that originated by churning out prank videos that were mostly based on social interaction. I admit, I watched many of his videos. He is obviously a well-spoken, extroverted man who…

Is Mauna Kea, Hawaii the Best Place to Stargaze?

“The ambitious look forward, the hesitant behind, the curious to the sides, and the cautious downwards. Dreamers, they look upwards.” I walked out of the sparse bathroom bathed in a dim red light, literally regaining my sight. I had just put on my set of contacts and my eyes were both adjusting to the low…

    I’ve been on a streak of reading memoirs about women with troubled and difficult pasts who have succeeded beyond their wildest imagination. And I use the words wild and imagination with the strongest conviction. Jeanette Walls spent the youngest years of her life running free with wild animals in a number of non-traditional…

Tips to Survive Bussing Through the Mountains

A steady hiss of escaping air greeted my ears as soon as the Greyhound pulled out of the Vancouver depot. I looked over and realized I was sitting in an exit row, in one of the two seats left on the bus. I had come with twenty minutes to spare, but was turned back at the…

Want a career in writing? Here’s what you need to know.

So you are fresh out of school and you want to write? Maybe you completed a Bachelor of Arts in English Literature or Communications and think you can interact well with a reader through your creativity. No matter how well you performed in your classes, the progression of your education into a career is a rocky…

A Writer’s Insight on Health (no, this isn’t a list of tips)

After 10 months of copywriting experience exclusively on the topic of health, I feel that it is only fitting to share my thoughts on the industry. Health is a broad field that encompasses a wide range of topics from the fluff pieces telling you that a glass of wine is equivalent to an hour of…